Develop a disaster recovery plan for an organization. There are many different templates available online for you to use as reference and guidance. Your plan should cover the following sections (these sections detail the elements in a DR plan in the sequence defined by industry compliance standards ISO 27031 and ISO 24762).This section should summarize key action steps (such as where to assemble employees if forced to evacuate the building) and list key contacts with contact information for ease of authorizing and launching the plan. Introduction Roles and Responsibilities Incident Response Plan Activation Document History ProceduresYour paper should meet the following requirements:Be approximately six to eight pages in length, not including the required cover page and reference page.Follow APA 7 guidelines. paper should include an introduction, a body with fully developed content, and a conclusion..Be clearly and well-written, concise, and logical, using excellent grammar and style techniques.

For the Marketing Plan Project, you are to select a product or service (publically traded company) and write a marketing plan for it targeting a different audience than any currently promoted audience for the product/service. For example, Pledge furniture polish is targeted to women who like to keep their homes presentable. A little known fact about Pledge is that it’s a great lubricant for windows, door hinges, etc. So an interesting new target for the product could be carpenters. If Pledge were to be marketed to carpenters it may be sold in a different package, through different retailers, at a different price, and with a different promotional plan. Please submit an APA-formatted paper of approximately 8 pages, plus cover sheet and reference page (you should plan on 12-15 sources). Use the following outline. Provide rationale for the approach you are recommending based on information in the textbook and any other sources. Be sure to provide in-text citations as well as references. Outline: 1. Executive Summary (~1 page) – WRITE THIS LAST! a. Synopsis of the plan, including key points of the plan b. Brief information on the product / service you selected and the unique market you plan to target. 2. Environmental Analysis (~.5 pages) a. Marketing environment factors 3. SWOT Analysis (a full page chart) a. Strengths, weaknesses, opportunities and threats – specific to the way you’re modifying targeting the product 4. Marketing Objectives (~.5 page) a. Include hypothetical objectives (sales increase and share increase) 5. Marketing Strategies (~4 pages) a. Target market information (~1 page) i. What is the “typical” target market for this product and what target market have you selected to grow the market for this product? ii. Describe the target you selected – include something on attitudes and behaviors of this group, and provide information on how large the target is. b. Marketing Mix (~3 pages) i. Describe how you would SPECIFICALLY use each of the following elements of the marketing mix: 1. Product (how / if you would modify the product or the packaging of the product for its new purpose / new target) (~.5 page) 2. Price (what you are proposing about any changes to the current pricing the product) (~.5 page) 3. Place / Distribution (Thoughts on where the product would be sold. Come up with at least one place to sell the product based on the new targeting.) (~.5 page) 4. Promotion (What type of promotional activity do you suggest from the promotional mix: advertising, sales promotion, public relations, and promotion. Provide a short paragraph on each.) (~1.5 pages) 6. Marketing Implementation (~.5 page) a. Brief thoughts on the implementation of your plan. You’re not expected to address the marketing department’s organization and responsibilities or timetables (as required in a marketing plan). Instead provide a brief paragraph about any concerns or cautions you have around implementation of the plan you are proposing. 7. Performance Evaluation (~1 page) a. Discuss how you would measure the effectiveness of the plan after implementation. Be as specific as possible.

The memo should be 450–650 words and should include applying the strategic digital marketing channels continuum, as follows:Intermediation: The e-business’s information accessed through a brick-and-mortar medical health care or education provider Disintermediation: The e-business’s health care information and services accessed directly, often substituting or bypassing traditional medical service providers Reintermediation: The e-business’s health care information and services delivered by utilizing third-party online services for medical treatment advice, customer/user data analysis, registration and sponsorship payment processing, or information security protection Reintermediation may also include the e-business’s marketing channel strategies that combine online click-and-order information access with on-ground brick-and-mortar service delivery Support your assertions with links to online Web sites or services that have implemented the types of digital marketing strategy approaches referenced in your report. APA formatted and References