Digital marketing and branding

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timer Asked: Oct 11th, 2018

Question Description

the Digital Individual Marketing Kit project.

EVERYONE is their own brand and you must think about how you want to market your image to prospective employers. This project is designed to help you create your professional image. Each piece is essential to building your brand. Your Digital Individual Marketing Kit should contain the following (each on its own page; examples have been provided in the folder labeled, “IMK Examples”).

You will this project in as a PDF document. This project is divided into to parts for ease of completion. Here is what is expected: MIDTERM PART ONE –.

1. Cover Letter (10 points)

2. Resume (10 points)

3. Business Card Layout (10 points)

4. Elevator Speech (10 points)

5. Website (10 points)

PART ONE TOTAL POINTS: 50 ,

FINAL PART TWO

6. Reference Letter (10 points) 7. Logo (10 points) 8. LinkedIn Page (10 points) a. Place a screenshot of the homepage and include the link at the bottom 9. Short Biography- 150 words or less (10 points) 10. Work Samples (10 points) a. Include at least one work sample. It can be a news article, a blog post, a previous class assignment, or link to your broadcasting work, etc. It MUST RELATE to your chosen career path.

6 hours ago

branding_portfolio_martina_braswell_prof_square.pdf

digital_imk_guide_intro_to_mass_comm_online.pdf

individual_marketing_kit_project_sample.pdf

school assignment school com

Unformatted Attachment Preview

2015 Student Portfolio Joy Spencer Intro to Mass Communication Cover Letter Dear Recruiter, I am a junior at Bowie State University studying public relations; I would like to apply for the position of HR administrative assistant at your company. I am looking to gain experience in the HR field to further develop my knowledge and skills in this area. Taking initiative has always been my academic and career strength, along with: understanding responsibility, holding an intense work ethic, possessing social skills that build and maintain relations across and beyond the organization, and striving to do my best in any situation to meet objectives. I believe my strengths, abilities and skills make me an excellent candidate for this job. I am extremely reliable, considerate, personable, and I am comfortable working with all personality types. Thank you for taking the time to review my resume. I would welcome the opportunity to discuss how my education, practical skills, and background qualify me to be a member of your company. Please give me a call at 301-503-4790 and/or email me at joy.spencer4@gmail.com. Sincerely, Joy Spencer Resume Joy A Spencer 10511 Keepsake Lane Upper Marlboro, MD 20772 Tel: (301) 877-0490 Cell: (301) 503-4790 joy.spencer4@gmail.com Objective: Highly motivated student; seeking part-time or permanent employment while completing course work requirements. Skills: Effective inter-personal skills, strong oral and written communications, attention to detail, ability to meet deadlines, great with multi-tasking, excellent organizational/leadership skills, highly self-motivated. Work Experience: Joint Base Andrews Commissary 07/2014 - Current 1684 Starkey Ave, Joint Base Andrews MD 20762 Supervisor: Bagger Duties: • Customer-Service: I talk directly with customers. I am friendly and approachable while bagging groceries and helping people out to their car as necessary. • Attention to Detail: I quickly decide which items will fit in the bag without damaging the food or ripping the bag. Mt. Ennon Baptist Church 9832 Piscataway Road Clinton, MD 20735 Supervisor: Yolanda Coates Camp Counselor Duties: • • • 05/2012 - 08/2012 Managed the front desk, directing visitors and parents, answering questions, and answering the office phone. Ensured that the children were signed in, directed the children to the assigned classroom, and collected funds. Assisted teaching staff in the classrooms, made copies, taught various activities, and led the children in praise and worship. Chaperoned children on field trips, assisted with the field trips, and administered meals to the children. • • • • Coordinated camp activities and assisted in the class room activities Recorded and filed incident reports Interacted and provided care for children in grades K-8 on a daily basis Interacted with parents on a daily basis Education: Bowie State University Bowie, MD Expected Graduation: June 2016 GPA: 2.531 Major: Public Relations Earned 32 credits toward B.A. in Public Relations Computer Skills: MS Office Suite Internet Typing Speed: 45 words per minutes References: Cynthia Greene, Program Support Manager National Science Foundation cgreene@nsf.gov (703) 292-4954 Business Card Joy A. Spencer Administrative Assistant Joy.spencer4@gmail.com 301-503-4790 Elevator Speech Hello, my name is Joy Spencer. I am a junior at Bowie State University studying public relations. I also have an interest in HR and I am exploring how I might use my education and skills in these areas. I enjoy working with others, I’m organized, and I have strong interpersonal skills. Here’s my card, I am interested in the part time Human Resources Associate position at the American Council. I hope to hear from you soon. Reference Letter Logo Website http://jayspen12.wix.com/joyspencer Professional Facebook https://www.facebook.com/profile.php?id=100009448636754 LinkedIn Page https://www.linkedin.com/profile/guided?trk=uno-choose-ge-no-intent Short Biography Joy Spencer was born in Washington D.C., and attended Prince Georges County public schools throughout her elementary, middle, and high school years. She is the youngest of four daughters; now a junior at Bowie State University, she is planning to graduate with a Bachelor’s degree in public relations, she also has an interest in human resources. Entering Bowie State University in 2012, Joy was nervous being the last child left at home, all eyes are on her. She is expected to finish college with little to no distractions or breaks. When she first arrived at Bowie, she chose nursing as her career path; her experience in the science department soon proved that this was not the right path for her. After switching her major to public relations, Joy is to be flourishing in her field. With high hopes and lots of support, she will graduate in 2017 and go on to work in the public relations or human resources department. Work Samples QR Code
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