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Topic: Winning the wine game: Experts share
advice for building great lists; Understanding
your customers and winemakers is key
Retrieved from
https://www.nrn.com/beveragetrends/winning-wine-game-experts-shareadvice-building-great-lists
According to the author David Flaherty, making a selection
of the wines that an individual; can purchase for the
beverage list is essential.
He makes this distinction by comparing the selection of
wines to the selection of players in a sports team for any
given season.
He asserts that while choosing wines one has to be concise
as failure to do so can be disastrous. Again he makes the
distinction from choosing players wisely lest choosing the
wrong players may be disastrous for the entire team.
There are numerous wineries across the United States and as
such, making a viable decision can be challenging.
The United States has the largest wine market in terms of volume.
With the variety of wineries, therefore, making and settling on a
decision can be challenging.
This is because the selection of wines mirrors a puzzle in
which case the numerous factors are considered in selecting
wines.
Katelyn Peil a beverage director working at the Heavy
Restaurant Group in Woodinville, Wash, and Seattle
undertakes different methods in terms of location in which
case the wine is expected to comply with the culinary
program.
In doing so, she asserts that she works with the chef in a bid
to ascertain that the menus provided are cohesive. In her
opinion customers are diversifies and as such there should
be a wine that fits each customers preferences.
This includes customers who prefer; sweet wines, oaked
and unoaked wines, dry wines, oaked among others.
Important concepts in this regard include the maintenance of price points
and diversified regions that are cohesive as well as adhering to quality,
and focusi...