Why We Buy a Product

User Generated

RyranE

Business Finance

Description

Scenario: You are sitting in your home and you pick up a package of Oreos™ (or some other product of your choosing). After realizing that you have purchased this product for years, you wonder, "Why do I feel so strongly about this product?" You remember your readings from Marketing class and decide to figure out why you feel strongly about this product using the 4 P's of Marketing and Marketing Strategy concepts.

Develop a 700-word response using the scenario above and answer the following questions:

  • What is it about this product that appeals to me? Who are the people like me that are buying this product? (e.g. demographics, consumer characteristics, buyer behavior)
  • How do marketers strategically plan to market these products to me?
  • Why does the price of this product seem to be of equal value for the satisfaction that I receive when consuming/using this product?
  • What promotional activities compel me to buy this product?
  • What do the answers to these questions tell you about the presumed target market and its relation to the controllable 4 P's of marketing?

APA format

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Explanation & Answer

Please let me know if there is anything needs to be changed or added. I will be also appreciated that you can let me know if there is any problem or you have not received the work. Please let me know if there is anything needs to be changed or added. I will be also appreciated that you can let me know if there is any problem or you have not received the work Good luck in your study and if you need any further help in your assignments, please let me know Can you please confirm if you have received the work? Once again, thanks for allowing me to help you R MESSAGE TO STUDYPOOL NO OUTLINE IS NEEDED

Report: Why We Buy Products

Why We Buy Products
by HAL

General metrics
5,527

805

68

3 min 13 sec

6 min 11 sec

characters

words

sentences

reading
time

speaking
time

Writing Issues
No issues found

Plagiarism
This text seems 100% original. Grammarly found no matching text on
the Internet or in ProQuest’s databases.

Report was generated on Tuesday, Oct 30, 2018, 11:39 AM

Page 1 of 2

Report: Why We Buy Products

Unique Words

43%

Measures vocabulary diversity by calculating the
percentage of words used only once in your
document

unique words

Rare Words

35%

Measures depth of vocabulary by identifying words
that are not among the 5,000 most common English
words.

rare words

Word Length

5.1

Measures average word length

characters per word

Sentence Length

11.8

Measures ave...


Anonymous
I was struggling with this subject, and this helped me a ton!

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