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Business Finance

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Combine Management in times of change and crises (The Republican Party- GOP) and Corporate reputation and trust (BP case, p.169)

Select a company of choice describe how is this company being managed for their survivals it's time of crisis based on the book? What is the impact of their reputation? and apply the principles of the book

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5 pages

5 references

REQUIRED TEXT Podnar, Klement (2015). Corporate Communication: A Marketing View. Routledge: London and New York.

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Anonymous
Excellent resource! Really helped me get the gist of things.

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