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Business Intelligence SEC6050

Description

Write a research paper in APA format on a subject of your choosing that is related to Business Intelligence. Integrate what you have learned from the course resources (.e.g. Textbook Readings, Discussion Board Posts, Chapter Presentations) into your document.

As you consider the topic for your research paper, try and narrow the subject down to a manageable issue. Search for academic journal articles (i.e. peer reviewed) and other sources related to your selected subject. Because this is a research paper, you must be sure to use proper APA format citations.

Your paper must include an introduction stating what you paper is about and a logical conclusion.

This paper must contain a minimum of 2000 words of content and use at least 5 peer reviewed sources. Peer reviewed sources include: Academic Journal Articles, Textbooks, and Government Documents. At least one of the textbooks for this course must be used as a source for this paper.

Example Topics:

  • Use of Artificial Intelligence in Decision Support Systems.
  • Business Uses of Natural Language Processing.
  • Use of Game Theory in Business Intelligence Systems.
  • Use of Decision Trees in Automated Systems.
  • The Social Networks for Collaborative Decision Making.

The rubric for this assignment can be viewed when clicking on the assignment link.

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Explanation & Answer

Attached.

Running head: BUSINESS INTELLIGENCE APPLICATION IN BUSINESSES

Business Intelligence Application in Businesses
Name
Institution

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BUSINESS INTELLIGENCE APPLICATION IN BUSINESSES

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Introduction
Ranjan (2009) describes Business Intelligence as a process that is faciliated by
technology so to assess data and avail actionable information that assits management team of a
firm, its executive as well as other parties reach well-versed business decisions. Business
Intelligence consists of different set of components some of which include but not limited to ;
methodologies, set of rules and applications which faciliate an organization to gather data from
both internal and external sources. The latter as well help an organization to prepare the
gathered information for scrutiny , designing and running possible queries against the
information and prepare report in order to present the data available to the rest of the business
enterprise for decision making.
Lately, there was a remark by a senior manager that he now understood that a lot was
involved in obtaining perseverance in an attempt to acquire business intelligence from the
ground. Actually, the senior manger was utterly shocked by the quantity of resistance that is
created by the initiative of business intelligence. While Business Intelligence seems to be the
heart of organizational success, its gross oversimplification in order to make it efficient, does
hugely damage the outlook of Business Intelligence as a whole. This type of process establishes
overinflated anticipations and likely one of the major reason why business intelligence still
remains not widely used by organizations. Yoon, Ghosh & Jeong (2014) say that business is not
just kind of a button that one presses in order to get a better outcome besides it is not a
technology however a process possibly even a given group beliefs.
Correspondingly, Decision Support System is a specific preset data system which offers
support to business organizatiosn as well corporate organizational decision-marking processes in
a computerized manner. A suitable selected form of Decision Support System (DSS) is a

BUSINESS INTELLIGENCE APPLICATION IN BUSINESSES

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software based interactive approach formulated to help those responsible to make decisions to
put in one basket, essential information ranging from personal skills, business models, first hand
information among others to acknowledge and unravel complications hence make informed
decisions.
In spite of the reputation of business intelligence as a component of technology facilitated
designs for management including analysts thus the number of critical success elements is geared
up almost exceptionally through soft factors such as culture and leadership. Whereas this seems
not to be new there exist still many institutions and individuals that comes out to believe that
appropriate financial decisions together with better performance are direct impacts of the
implementing present Business Intelligence system through technological integrations.
Consequently, both Decision Support System and Business Intelligence creates a high tech
analytics such as preductive an...


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