The Corning Journey

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Case Study: The Corning Journey to Performance Excellence Part 1 and 2.

This week we have learned that performance excellence, sometimes referred to as business excellence, refers to increasing the consumer’s perception of value and a focused responsibility on the part of organizational members to quickly identify and correct problems. Operational/Performance excellence includes a series of intangible assets that will allow companies to continuously improve in areas of performance and quality that create a competitive advantage for organizations. This supports the theory that while the consumer may play a part in identifying quality issues, the organizational stakeholder has a responsibility for quality and is an important factor in performance and operational excellence. This is also aligned with the concept that all stakeholders share in the benefits of business and performance excellence.

This case study is an examination of the renewal of quality at Corning in the decade since 2002. It is a story of quality, innovation, operating excellence, and renewal, but above all, it is a story of leadership. The great companies overcome the obstacles, and the poor companies fall by the wayside.

Review the Case Study: The Corning Journey to Performance Excellence Part 1 and 2. (http://asq.org/knowledge-center/case-studies-corning.html)

Through research from sources provided in the course and from academic and scholarly resources outside of the course, evaluate and discuss the following elements:

  1. Discuss the impact of leadership on improving and increasing the quality and performance excellence at Corning.
  2. What elements of the Corning case study do you feel could be applied in your current or a former organization where you are or have been a member?
  3. Discuss how Corning’s strategies meet the standards of continual improvement for performance excellence (Evans, 2017, pg. 33).

The paper should contain the following APA formatted elements:

  1. Title Page.
  2. Abstract.
  3. Body of the essay (Your researched response).
  4. Conclusion.
  5. References Section.

The requirements below must be met for your paper to be accepted and graded:

  1. Write a response between 750 – 1000 words for the body of the essay (The title page, abstract, conclusion and References section are not counted toward the word requirement.) (approximately 4-6 pages) using Microsoft Word in APA style.
  2. Address all three elements fully.
  3. Use font size 12 and 1” margins.
  4. Use at least three references from outside the course material (You may use the academic resources included in the Week 8 Bibliography.) one reference must be from EBSCOhost. The course textbook and lectures can be used, but are not counted toward the five reference requirement.
  5. References must come from sources such as, academic and scholarly journals and essays found in EBSCOhost, CNN, online newspapers such as, The Wall Street Journal, government websites, etc. Sources such as, Wikis, Yahoo Answers, eHow, blogs, etc. are not acceptable for academic writing.
  6. Cite all reference material (data, dates, graphs, quotes, paraphrased words, values, etc.) in the paper and list on a reference page in APA style. Provide citations everywhere information from the sources is used for foundational support and for validation of opinions.
  7. Use the third person narrative and avoid the use of the first and second person narrative and terms such as; I, me, myself, you, your, yourself, we or us (or related form such as let’s (let us) or we’ll, we’ve (we will / we have) among others). This will prevent the author or other parties from becoming the subject matter and will maintain the focus of the paper on the central theme and subject matter found in the elements.
  8. Be informational and avoid being conversational.

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Explanation & Answer

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Running head: QUALITY AND PERFORMANCE EXCELLENCE AT CORNING

Quality and Performance Excellence at Corning
Name:
Institution:

1

QUALITY AND PERFORMANCE EXCELLENCE AT CORNING

2

Abstract
Corning Inc. is a market leader in the manufacture of glass, ceramics, and other related
products. This essay will confirm that its success and performance excellence is driven by its
dedicated leadership and management. Furthermore, it will identify some of the elements of the
company which could be adopted by other organizations. Finally, this essay will evaluate
Corning’s strategies to determine their adherence to the standards for continual improvement for
performance excellence.

QUALITY AND PERFORMANCE EXCELLENCE AT CORNING

3

Quality and Performance Excellence at Corning
Corning Incorporated is a multinational technology company whose headquarters are in
the United States. The company’s name is synonymous with quality and performance excellence
following the deliberate efforts of the company’s executives beginning late in the twentieth
century. The efforts were reborn early in the twenty-first century when the market became
saturated necessitating further performance quality initiatives. This essay explores the impact of
leadership on the quality and performance excellence at Corning, identifies the elements of the
case study which could be applied to other organizations, and discusses how the company’s
strategies meet the standards of continual improvement for performance excellence.
According to the Engineering...


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