Global Business Union

Jun 27th, 2015
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Another valuable service that Global Business Union offers to its clients is its expertise in marketing strategies applied to the promotion and distribution of goods and services. We assist entrepreneurs and managers of start-ups and mid-sized companies to study, evaluate and implement the best marketing strategy in order to ramp up the company’s exposure and market share.

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Another valuable service that Global Business Union offers to its clients is its expertise in marketingstrategies applied to the promotion and distribution of goods and services. We assist entrepreneurs andmanagers of start-ups and mid-sized companies to study, evaluate and implement the best marketingstrategy in order to ramp up the companys exposure and market share.The development of a marketing strategy is usually divided into five general aspects:Customer Analysis: Once the market in which the company wants to operate has been identified, weanalyze the specific end users of the product or service. Precise data collection and customersegmentation allow companies to better understand consumer needs, tastes and behavior. We thenanalyze the data in order to develop a specific marketing campaign to successfully reach the targetmarket and to better forecast demand in the short- and long- term.Product Development: With rapid advancements in materials and technologies, the product life cycle isgetting shorter and shorter. In order to keep up and remain a top player in the market, a company needsto constantly improve existing products and develop new ones. For small comp

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