Differentiate or Die: Survival in Our Era of Killer Competition by Jack Trout, Steve Rivkin

Jun 28th, 2015
Studypool Tutor
Alabama State University
Course: general
Price: $30 USD

Tutor description

A newly revised and expanded edition of the revolutionary business classic, Differentiate or Die, Second Edition shows you how to differentiate your products, services, and business in order to dominate the competition. Veteran marketing guru Jack Trout uses real-world examples and his own unique insight to show you how to bind customers to your products for long-term success and loyalty. This edition includes new case studies, new research, and updated examples from around the world.

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Differentiate or Die: Survival in Our Era of Killer CompetitionbyJack Trout,Steve RivkinA newly revised and expanded edition of the revolutionary business classic,Differentiate or Die, Second Editionshows you how to differentiate your products, services, and business in order to dominate the c

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