Socialnomics: How Social Media Transforms the Way We Live and Do Business by Erik Qualman

Jun 28th, 2015
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Alabama State University
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The benchmark book on to the effects and implications of socialmedia on our daily lives, and how businesses can harness itspower Socialnomics is an essential book for anyone who wants tounderstand the implications of social media on our daily lives andhow businesses can tap the power of social media to increase theirsales, cut their marketing costs, and reach consumers directly. Inthis revised and updated second edition, author Erik Qualmanpresents new material based on meeting with 75 Fortune 1000companies, 50 colleges and universities, and over 100 smallbusinesses & non-profits since the first edition. Qualman'smaterials have been used from IBM to NASA to Harvard to localbusinesses.

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Socialnomics: How Social Media Transforms the Way We Live and Do BusinessbyErik QualmanThe benchmark book on to the effects and implications of socialmedia on our daily lives, and how businesses can harness itspowerSocialnomicsis an essential book for anyone who wants tounderstand the imp

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