Definition of marketing

Jun 29th, 2015
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Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. This science not only trade to communicate that you are engaged in new and different activities but also attract paying customers in sufficient numbers to support the activities.

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Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. This science not only trade to communicate that you are engaged in new and different activities but also attract paying customers in sufficient numbers to support the activities.The macroenvironment refers to all forces that are part of the larger society and affect the microenvironment. It includes concepts such as demography, economy, natural forces, technology, politics, and culture, referring here to number of factors which affects the company's activites; so the companies have to adapt to this factors.As an important point that we have to treat before the acting in marketing, we should mention that the company has to prevent the needs of its customers. In fact , The study of consumer

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