Build-A-Bear Workshop

Jun 29th, 2015
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Build a bear company offers a wide range of merchandise including approximately 30 to 35 varieties of animal’s tube stuffed, other clothing and accessory items for the animals. Build-A-Bear Workshop is considered to bathe premier retail-entertainment brand.

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Build-A-Bear WorkshopSummaryBuild a bear company offers a wide range of merchandise including approximately 30 to 35 varieties of animals tube stuffed, other clothing and accessory items for the animals. Build-A-Bear Workshop is considered to bathe premier retail-entertainment brand. As of January 2011, the company operated 344 retail stores in thus, Canada, the UK, Ireland, and France including 290 Build-A-Bear Workshop stores in the US and Canada; and 54 Build-A-Bear Workshop stores in the UK and Ireland. Its franchisees operate 63Build-A-Bear Workshop stores internationally. This comprehensive SWOT profile of Build-A-Bear Workshop, Inc. provides you an in-depth strategic SWOT analysis of the companys businesses and operations. The profile has been compiled by Global Data to bring to you a clear and an unbiased view of the companys key strengths and weakness and the potential opportunities and threats. The profile helps you formulate strategies that augment your business by enabling you to understand your partners, customers and competitors better.Our competitive strengths include:An exciting interactive shopping experience;A broad and loyal guest base;Strong merchandising expertise;A high level of guest service through consistent execution;An attractive store economic model; andHighly experienced and disciplined management team.Key Facts:First Store Opened1997WorldBear quartersSt. Louis,MissouriRevenues$380.9 million (FY 2012)Employees

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