Apple and Samsung Marketing

Jun 30th, 2015
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Thus Apple and Samsung created its own name, own brand, own marketing style and strategy and reached the ladder of success winning the hearts of many consumers across the globe. This simple data interpretation shows the important of marketing strategy when it comes to creating a brand retaining its brand value to the brand lovers.

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Thus Apple and Samsung created its own name, own brand, own marketing style and strategy and reached the ladder of success winning the hearts of many consumers across the globe. This simple data interpretation shows the important of marketing strategy when it comes to creating a brand retaining its brand value to the brand lovers. Todays smart phone coverage is Source:Todays smart phone manufacturers have build most successful business strategies, emerging markets, engaged consumers, supported sales throughout the life cycle, measured business in all aspects.Samsungs Global MarketingThe clever marketing strategies by Samsung played a vital role in uplifting Samsungs image. Today Samsung is considered to be the global marketing activities in order to set itself on a higher end. Later it slowly started with corporate branding, Samsung slogans and conducting campaigns at every place. Later Samsungs global marketing had entered into movies for marketing Samsung products. Samsung got many opportunities further to promote its product in movies and generated huge revenue on that. Samsungs matrix phone had received a great deal of attention after the popular movie named Matrix. Its a known fact that Samsung has succeed in smart phones delivery but it also faces number of challenges to keep itself up and running. The competition in the market is intense. The lower entry into the market will get lot of barriers. But what accelerates the competition

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