ECO 561 - Week 6 - Final Business Proposal

Apr 4th, 2015
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Learning Team BusinessProposalWeek 6ECO 561Business Proposal Feedback Checklist: I-Phone Select a barrier to entrySuggested mix of pricingand nonpricing strategiesAssumptions regardingmarket structure andelasticityChosen method toincrease revenueUse of concepts ofmarginal cost andmarginal revenue tomaximize profit Market structureIdentification Chosen methods toincrease productdifferentiation Chosen methods tominimize costs for theproduct Chosen methods todetermine profitmaximizing quantityBusiness ProposalObjectives: Provide the global markets projected effects Make appropriate recommendations based on pricingand non-pricing strategies, economic business cyclestage, and influential macro-economic factors Provide planning/operating decisions as a result ofeconomic stage or other economic conditions Based on projected credit markets, provide anappropriate course of action Describe the affects of current credit markets onplanning/opetrating decisions Relate the rationale for your proposal base on globaleconomic conditionsChosen Method to Increase RevenueiPhone: Apple community-driven pricing rather than imposed strategy Offer discounted pricing over shortest, profitable time frame Maintain position of offering cutting-edge technologyIncreasing RevenueGood decisions enhance productivity throughout the organization and increase revenue; baddecisio

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