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Jul 6th, 2015
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Algoma University College
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The objectives of this lecture are to: Explain the importance and scope of strategy. Recognise the function of business and SMART goals. Differentiate between the goals and objectives of the organisation. Describe the strategic intent using vision & mission statements. Explain the competencies and success factors in strategic decision making.

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Program: MBASemester: IVSubject Code: MB0052Subject Name: Strategic Management & Business PolicyUnit Number:1Unit Title: StrategiesLecture Number:1Lecture Title: StrategiesHOMECNEXTonfidential1Unit-1 StrategiesStrategic management and businesspolicyObjectives:The objectives of this lecture are to:Explain the importance and scope of strategy.Recognise the function of business and SMART goals.Differentiate between the goals and objectives of the organisation.Describe the strategic intent using vision & mission statements.Explain the competencies and success factors in strategic decisionmaking.2PREVIOUS HOMECNEXTonfidentialUnit-1 StrategiesLecture OutlineIntroductionFundamentals of strategyConcepts and nature of strategyScope and importance of strategyObjectives of businessDifference between goals and objectives of businessStrategic intent through vision & mission statementsCore competencies & critical success factors in businessSummaryCheck your learningActivity3PREVIOUS HOMECNEXTonfidentialUnit-1 StrategiesIntroductionStrategy involves incorporation of organisational activitiesStrategy sets apart the scarce resources within its environment tomeet the organisational goalsStrategy supports the organisations to achieve its future goalsWithout a reliable strategy, business ca

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