bis219_amazon_evolution

Apr 8th, 2015
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Hi there.This document contains A+ work for the course BIS 219.I am sure that this work will not disappoint you.This document will give you the correct answers to the respective questions about the particular course.

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Amazon EvolutionSTUDENT University of PhoenixBIS 219 Introductions to Business Information SystemsINSTRUCTORDATE Amazon EvolutionAmazon is the largest online retailer with annual sales that exceed $10 billion. Jeff Bezos founded Amazon in 1995 with the idea of selling books through the web site as he thought only the internet could provide customers the convenience of browsing many book titles in a single sitting. Since 1995, Amazon expanded its business by offering any kind of items such as tennis rackets and jewellery (Small Business Notes, 2009). Many analysts criticized Amazon because it has not fulfilled its original idea to revolutionize retailing; it simply switched from being a bookseller to a service provider. Amazon spent $2 billion dollars to build the infrastructure of its online stores within 12 years. Amazon's success relates to IT infrastructures such as Simple Storage Service (Rainer & Turban, 2008). This research paper will discuss whether Amazon is moving away from its core competency of being an online retailer; it will present areas where Amazon is competing with Microsoft and Google; it will also address Amazon's database and its uses; finally, it will describe how Amazon uses both e-business and e- Commerce for B2B and B2C.Microsoft and Google vs. Amazon Amazon has invested some $2 billion dollars on their infrastructure, which has made it one of the biggest and most reliable infrastructures in the world. However, its pro

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