BIS 219 picture_the_supply_chain

Apr 8th, 2015
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Axia College MaterialAppendix BPicture the Supply ChainComplete the chart below by outlining the digital content supply chain at Warner Bros. Entertainment.Upstream Component(sourcing/procurement)Internal Component(packaging/assemblymanufacturing)Downstream Component(distribution)Upstream supply chain is where sourcing or procurement from external suppliers occurs. Warner Brothers mainly rely on Hewlett-Packard as a supplier. Hewlett-Packard provides a digital media platform, which includes hardware, software, and services.Hewlett-Packard developed a high-performance storage system that allows Warner Brothers to manipulate at the speed the company must have. Internal supply chain is where packaging, manufacturing, or assembling takes place.Warner Brothers changed itself in a digital-end-to-end business due to the growing trend of customers going into

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