Logistics management class lectures_72529439-Logistics-Basics

Jul 29th, 2015
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Lesson 1Concepts Objectives and elements of Logistics1. Introduction of Marketing Logistics2. Definition of Marketing Logistics3. Evolution of Marketing Logistics & Intl.Logistics4. Concept of Logistics5. Components of Logistics system.6. ArticleDear friends this is your first class for the specialization subject .I hope that you willenjoy first and the rest of classes with me. We would be interacting a lot for newideas to come out. So refresh your brain and enjoy the subject.Lets us start the subject with the concept and definitions of logisticsLogistics is new unique, it never stops! Logistics is happening around the globe24 hours a days Seven days a week during fifty-two weeks a year. Few areas of businessinvolve the complexity or span the geography typical of logistics. Logistics is concernedwith getting products and services where they are needed whenever they are desired.Most consumers take a high level of logistical competency for granted. When they go tostore, they expect products to be available and fresh.It is rather difficult to visualize any marketing or manufacturing without logisticalsupportModern logistics is also a paradox. Logistics has been performed since the beginning ofcivilization: its hardly new. However implementing best practice of logistics has becomeone of the most exciting and challenging operational areas of business and public sectormanagementAccording to Council of logistics management:Logistics is the proces

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