Starting-a-Business-Online-Assignment-1

Apr 30th, 2015
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Strayer University
Course: business and management
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Taking a small business, such as a clothing store located on the boardwalk at the Jersey Shore, to an online business can be profitable. To identify the success rate of a business many companies use the SWOT analysis.

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Running Head: STARTING A BUSINESS ONLINE Starting a Business OnlineSarita SilvaStrayer University BUS 107: Fundaments of E-Business Professor JOHN KELLOctober 29th, 2011Starting a Business OnlineTaking a small business, such as a clothing store located on the boardwalk at the Jersey Shore, to an online business can beprofitable. Toidentifythe success rate ofa business many companiesuse the SWOT analysis.To start the SWOT analysis is necessary to find the strengths. The strengths of a business at the Jersey Shore boardwalk are easily toidentify. With all those TVs show about New Jersey, the Jerseyfashionis becoming known all over the U.S. and in some countries around the world. Its clothing styles areextremelydifferent from what people usuallysee. In addition, the business on the boardwalk has an excellent reputation by the local community and by theirtouristthat visit thisdestinationbecause of care and theattentionthat thestoreoffers its clients. The business treats each one of its customers in a way that they feelspecialandsatisfied.On the other hand, the weaknesses are that today the market presence is only at the shore. This means that it is a seasonalbusinessand only has ashortwindow for profitability. Even with a small market, thebusinessstillhas many competitors, and thebusinessdoes not offer innovative products. The peak of sale is only at the summertime. This mean

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