Which of the following is one of the four Ps of the marketing mix?

May 21st, 2016
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Question 1 Which of the following is one of the four Ps of the marketing mix? Process Physical evidence People Promotion Planning 5 points QUESTION 2 Which of the following is true about transaction cost economics? It is a theory that contends that an organization can, at least in part, create an environment for itself that is beneficial to the organization. It is a theory that contends that organizations are very limited in their ability to adapt to the conditions around them. It is a theory that examines the extent to which firms copy each other's strategies. It is a theory that centers on whether it is cheaper for a firm to make or to buy the products that it needs. It is a theory that contends that the possession of strategic resources can provide an organization with competitive advantages over its rivals. 5 points QUESTION 3 A value chain differs from a supply chain in that a value chain: is a system of people, activities, information, and resources involved in creating a product a

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Business 20 MCQReport this Question as InappropriateQuestion 1Which of the following is one of the four Ps of the marketing mix?ProcessPhysical evidencePeoplePromotionPlanning5 pointsQUESTION 2Which of the following is true about transaction cost economics?It is a theory that contends that an organization can, at least in part, create an environment foritself that is beneficial to the organization.It is a theory that contends that organizations are very limited in their ability to adapt to theconditions around them.It is a theory that examines the extent to which firms copy each other's strategies.It is a theory that centers on whether it is cheaper for a firm to make or to buy the products that itneeds.It is a theory that contends that the possession of strategic resources can provide an organizationwith competitive advantages over its rivals.5 pointsQUESTION 3A value chain differs from a supply chain in that a value chain:is a system of people, activities, information, and resources involved in creating a product andmoving it to the customer.charts the path by which products and services are created and eventually sold to customers.is a broader concept than a supply chain.concept is fixated on how fast products can be made available to consumers.creation requires the components of agility, adaptability, and alignment.5 pointsQUESTION 4_____ provide exclusive rights to the creators of original artistic works such as books, movies,songs, and

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