BUS499 Assignment 1 Strategic Management and Strategic Competitiveness

May 27th, 2016
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BUS499 ASSIGNMENT 1 STRATEGIC MANAGEMENT AND STRATEGIC COMPETITIVENESS Assignment 1: Strategic Management and Strategic Competitiveness Due Week 2 and worth 300 points Choose one (1) public corporation in an industry with which you are familiar. Research the company on its own Website, the public filings on the Securities and Exchange Commission EDGAR database (http://www.sec.gov/edgar.shtml), in the University's online databases, and any other sources you can find. The annual report will often provide insights that can help address some of these questions. Write a four page paper in which you: 1. Assess how globalization and technology changes have impacted the corporation you researched. 2. Apply the industrial organization model and the resource-based model to determine how your corporation could earn above-average returns. 3. Assess how the vision statement and mission statement of the corporation influence its overall success. 4. Evaluate how each category of stakeholder imp

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Running Head: Strategic Management and Strategic CompetitivenessTitle:Course Name:Topic Name:Professors Name:Student Name:Date:Running Head: Strategic Management and Strategic CompetitivenessIntroductionStrategic management is an organized managerial action and decision that determines the longrun operation of a corporation. It comprises environmental scanning (both internal and external),strategy implementation, strategy formulation, and control and assessment (C C Snow & V LStreet, 2004). Strategic competitiveness is achieved when a corporation effectively implementsand formulates a value-creating strategy. Globalization is an important concept which hasbecome the core factor in todays business life during the last few decades. It affects the society,economy, business life, and our environment in several ways, and nearly all businesscorporations have been affected globalization (C C Snow & V L Street, 2004). On the other handtechnology one of the most important means of competition and the quality and value of goodsand services. The business company has to use the latest high technology for increasing theirquality of sales and product.Globalization and technology changes have impacted the corporationBlockbuster is a leading global company that provides in-home rental and retail game and movieentertainment. It mainly operates its business in the United States, Asian countries, Europe,Mexico, Canada, Latin America, and Australia. Since 1985 the

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