GT 3335_70_2016SP_Organizational Behavior Assessment - Chapter 9

Jun 27th, 2016
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QuestionAssessment - Chapter 9 Question 1 Like many other marketing strategy specialists, Mark Fritz relies heavily on creativity and originality. Members of his team are selected on the basis of their ability to think divergently, and Mark often conducts activities to ensure that this ability is developed. For instance, before any new project, Mark invites his team to sit together and churn out possible ideas about the new product, its theme, and ways in which it can be projected best in the market. These sessions usually provide him with a bank of potential ideas from which the team selects some strong concepts and develops them into a campaign. To encourage freedom in these sessions, Mark has a no-evaluation policy. This is an example of ________. A. social loafing B. brainstorming C. in-group favoritism D. groupthink E. groupshift Question 2 Which of the following statements is true regarding the effect of group cohesiveness and performance norms on group productivity? A. I

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GT 3335_70_2016SP_Organizational Behavior Assessment - Chapter 9QuestionAssessment - Chapter 9Question 1Like many other marketing strategy specialists, Mark Fritz relies heavily on creativity andoriginality. Members of his team are selected on the basis of their ability to think divergently,and Mark often conducts activities to ensure that this ability is developed. For instance, beforeany new project, Mark invites his team to sit together and churn out possible ideas about the newproduct, its theme, and ways in which it can be projected best in the market. These sessionsusually provide him with a bank of potential ideas from which the team selects some strongconcepts and develops them into a campaign. To encourage freedom in these sessions, Mark hasa no-evaluation policy. This is an example of ________.A. social loafingB. brainstormingC. in-group favoritismD. groupthinkE. groupshiftQuestion 2Which of the following statements is true regarding the effect of group cohesiveness andperformance norms on group productivity?A. If cohesiveness is low and performance norms are high, productivity will be low.B. When cohesiveness is low and performance norms are also low, productivity will be high.C. The productivity of the group is affected by the performance norms but not by thecohesiveness of the group.D. If cohesiveness is high and performance norms are low, productivity will be high.E. When both cohesiveness and performance norms are high, productivity will

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