Understanding Business Research Terms and Concepts: Part 1

Jul 18th, 2016
Studypool Tutor
Academy of Healing Arts Massage and Facial Skin Care
Price: $10 USD

Tutor description

Identify two articles in the University Library: one in which the business problem is researched using a qualitative design and the other using a quantitative design. Summarize each of the research designs. Write a 350- to 700-word paper in which you compare and contrast the two approaches: What are the strengths and weaknesses of each approach? How can they be used most effectively in a combined approach? Which method is more appropriate for research in your own business and functional area? Format your paper consistent with APA guidelines with abstract, in body cites, conclusion and scholarly references.

Word Count: 747
Showing Page: 1/3
IntroductionQualitative and quantitative research design differs in the type of information collected andanalyzed. This is so because quantitative research includes collection of numerical data that isanalyzed via statistical techniques and qualitative research includes non - numerical data and theresearcher describe it in using words. Quantitative research is important while analyzing themarket size, demographics, and user preferences while qualitative research design can be usedwhile identifying the user needs, behavioral patterns and use cases. Thus, each of theseapproaches is important and depends on the requirement of the researcher.Qualitative research designThis research design is used to find the characteristics or the quality of data. This research designcan be used to provide the details of human behavior, consumer behavior, emotional andpersonality characteristics,

Review from student

Studypool Student
" Excellent work as always thanks so much "
Ask your homework questions. Receive quality answers!

Type your question here (or upload an image)

1821 tutors are online

Brown University

1271 Tutors

California Institute of Technology

2131 Tutors

Carnegie Mellon University

982 Tutors

Columbia University

1256 Tutors

Dartmouth University

2113 Tutors

Emory University

2279 Tutors

Harvard University

599 Tutors

Massachusetts Institute of Technology

2319 Tutors

New York University

1645 Tutors

Notre Dam University

1911 Tutors

Oklahoma University

2122 Tutors

Pennsylvania State University

932 Tutors

Princeton University

1211 Tutors

Stanford University

983 Tutors

University of California

1282 Tutors

Oxford University

123 Tutors

Yale University

2325 Tutors