Org 716 week 7 organization analysis presentation based on Ford Motor Compay

Jul 19th, 2016
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Organizational AnalysisPresentation1IntroductionAnalysis of Corporate StrategyChanges Ford Motor Company escaped the bankruptcy(Keegan, 2016). In December 2008, the company submitted a report tothe U.S. Senate, detailing a new business strategy(Keegan, 2016). Ford's One Ford business plan was announced by Fordmanagement in June 2008 (Keegan, 2016). In 2009, Ford began to import their compact TransitConnect van from Turkey (Keegan, 2016).Analysis of Corporate StrategyChanges Continued In 2010, the automaker introduced the Ford Fiesta to the market,a subcompact mode (Keegan, 2016). In 2011, Ford replaced the North American version of the FordFocus with a European-derived model (Keegan, 2016). Ford had designed completely separate models for Ford Focus inboth markets. The differences were costly to Ford and forced thecompany to seek federal help (Keegan, 2016). Result of Fords new business strategy, the company is becominga global force in the auto industry (Keegan, 2016).Necessary Changes in theOrganizational Structure Ford adapted a new slogan Changing the Way theWorld Moves to Make Peoples Lives Better (FordMotor Company, 2016). The necessary change ensures Ford a competitive edgein the global market by these organizational structurechanges (Ford Motor Company, 2016) Connectivity - Connecting consumers with their world (FordMotor Company, 2016) Mobility - Developing more efficient and

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