China Car Navigation Industry Report 2016

Jul 27th, 2016
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As consumers have growing awareness of car navigation products as well as telematics develops radically, the global car navigation market witnesses steady development and a higher penetration rate. In 2015, the global embedded automotive navigation system shipment was estimated at 23.9 million sets, with the market size of USD21.6 billion; in 2016, the shipment will reach 25.3 million sets, with the market size up to USD22.6 billion...

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China Car Navigation Industry Report, 2016Jul. 2016STUDY GOAL AND OBJECTIVESMETHODOLOGYThis report provides the industry executives with strategically significantBoth primary and secondary research methodologies were usedcompetitor information, analysis, insight and projection on thein preparing this study. Initially, a comprehensive and exhaustivecompetitive pattern and key companies in the industry, crucial to thesearch of the literature on this industry was conducted. Thesedevelopment and implementation of effective business, marketing andsources included related books and journals, trade literature,R&D programs.marketing literature, other product/promotional literature, annualreports, security analyst reports, and other publications.REPORT OBJECTIVESSubsequently, telephone interviews or email correspondence To establish a comprehensive, factual, annually updated and cost-was conducted with marketing executives etc. Other sourceseffective information base on market size, competition patterns,included related magazines, academics, and consultingmarket segments, goals and strategies of the leading players in thecompanies.market, reviews and forecasts. To assist potential market entrants in evaluating prospectiveacquisition and joint venture candidates. To complement the organizations internal competitor informationINFORMATION SOURCESThe primary information sources include Company Reports,and National Bureau of S

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