Aug 10th, 2016
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One of the vendors for Feets has come forward with a proposal to produce custom shoes for customers. Discuss how mass customization would affect the supply chain for Feets. Include the following in your discussion: • relevant supply chain performance measure(s) • effect of this proposal on the performance measures

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SCM645-DB1NameClassDateProfessorSCM645-DB1 One of the vendors for Feets has come forward with a proposal to produce custom shoes for customers. This will require mass customization and could directly impact the supply chain at Feet. Mass customization refers to the production of a large quantity of one of a kind item. In this case the vendor intends to sell custom shoes to their customers. The supply chain refers to the measures used by the organization to link manufacturing, operations, customers, and distributers. The principles of mass customization include offering the customers a, specific number of shoe design choices designing for manufacturability, and meeting needs of the customers. When a company shifts from one production method to another it is essential that every member of the supply chains is properly prepared for the new change to mass customization (Blecker, 2006). The organization will need to adjust their manufacturing process to meet the needs of the new custom shoe design and ensure process flexibility. Process flexibility is essential in mass customization because it allows the organization to meet the specific needs of the

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