Strategic Alliance (Already Used : Use as a Tutorial)

Aug 14th, 2016
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Strategic alliance refers to an agreement between partners (organizations) to attain objectives relating to common interest. In order to achieve goals, companies use alliances having various options that contribute some benefits to companies. The field of alliances is restricted by the term “strategic” that is most important to the partners and have wide scope (Baldock, 1999).

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Running head: STRATEGIC ALLIANCE1Strategic AllianceWeek 3 AssignmentResearch EssayStudent NameJune 22, 2016Name of the InstitutionSTRATEGIC ALLIANCE2Strategic alliance refers to an agreement between partners (organizations) to attainobjectives relating to common interest. In order to achieve goals, companies use alliances havingvarious options that contribute some benefits to companies. The field of alliances is restricted bythe term strategic that is most important to the partners and have wide scope (Baldock, 1999).The concept of strategic alliance describes as a relationship between two companies intending tocreate more values apart from their own capacity. Today the concept of Strategic Alliance hasgot much importance because by utilizing different objectives of Strategic alliances, companiescan get certain competitive advantages. It takes place in different forms like joint venture,contractual agreement (short term). Companies can indulge themselves to develop a new productby practicing Strategic alliances. If a company that seeks to use the skills of a governmentagency or similar company to fortify its business, this refers to an informal stra

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