Group project for presentation: i'm in change how to start operation for Ford Motor Company in Cuba

Aug 17th, 2016
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Group project for presentation: i'm in change how to start operation for Ford Motor Company in Cuba througth studying Fundamental of Human Resource Management.

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Answer----------------------------Jacques Nasser, the newly appointed CEO of Ford Motor Company, joined Ford Australia in1968 as a financial analyst. Nassers family, originally from Lebanon, had long lived inMelbourne, where Nasser spent his teenage years starting businesses, including a bicyclemaking operation and a discotheque. His father, an independent businessman himself,watched approvingly as Jacques thrived as an entrepreneur. Little wonder, then, that hegreeted his sons decision to join a huge, hierarchical manufacturer with consternation. Whywould you ever want to work for anyone but yourself? He asked. To him, the excitement ofbusiness came from running the worksfrom being the owner.Today, 31 years after joining Ford, Nasser is asking his employees to see business as hisfather didto understand that excitement and success come when employees think and act asif they own the company. (In fact, they do, to the extent of 20% of the outstanding stock.)Nasser is asking them to adopt, in other words, the capital markets view of Fordto look atthe company in its entirety, as shareholders do. As Nasser explains in this interview, thats aradically different mentality for Ford. The company has long operated as a collection offiercely independent fiefdoms united under the flag of their functional or regional expertise.Fords fiefdoms dont always war with one another, although that can happen, Nasser says,but they dont exa

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