Is Australia Comparable to Singapore as a Global Financial Market

Feb 3rd, 2012
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Imagine you are working for a company listed on Singapore Exchange and have been asked to expand the company’s product/service to Australia. Your task is to choose the most appropriate entry mode for your company. • Module: International Business Assignment - Case study • Format: Report • Word limit: 2600words • Due: To be announced Aims This activity is a platform to sharpen and demonstrate your knowledge and analytical skills in international business. This assessment also provides you with opportunities to link the international business theories with the practice. Assignment background One of the important decisions that businesses need to make in its internationalisation is to choose an appropriate entry mode to foreign markets. Imagine you are working for a Singapore company listed on Singapore Exchange (see below for more details) and have been asked to expand the company’s product/service to Australia. Your task is to choose the most appropriate entry mode for your compa

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