Delivering Happiness to Stakeholders

May 19th, 2015
Studypool Tutor
Tufts University
Price: $25 USD

Tutor description

Zappos is an online shoe and clothing retailer organization that provides unique shopping experience to its customers through specialized customer-oriented services.

Word Count: 1060
Showing Page: 1/6
Zappos: Delivering Happiness to StakeholdersZappos is an online shoe and clothing retailer organization that provides unique shopping experience to its customers through specialized customer-oriented services. The peculiar nature of ethical and workplace environmental culture at Zappos is about sharing happiness with all stakeholders including the employees, consumers, and executive leadership at the organization [Dr. Sumeet Kad (2011)]. The company exponentially grew with respect to profits and its revenue expanded from 1.6 million in 2000 to 1.64 billion in 2010 [O.C. Ferrel, John Fraedrich (2013)].Does Zappos effectively focus on stakeholder happiness, and how does this approach affect the ethical culture? The main idea behind the profitable functioning of Zappos is to establish highest standards of customer and employee satisfaction policies and standards by facilitating all the stakeholders in all aspects when they connect to the organization in any way. This policy of satisfying all the stakeholders is a source of sharing happiness with everyone. Satisfaction of stakeholders by keeping them happy and motivated with highest levels of sincerity and morality is the ethical organizational culture in Zappos [Hsieh, T. (2010)]. This happiness could in the form of purchasing a high quality product from the online store, the friendlier engagements with the employees of the organization in the form of friendly behaviors, or problem solving tactics for the consume

Review from student

Studypool Student
" Goes above and beyond expectations ! "
Ask your homework questions. Receive quality answers!

Type your question here (or upload an image)

1823 tutors are online

Brown University





1271 Tutors

California Institute of Technology




2131 Tutors

Carnegie Mellon University




982 Tutors

Columbia University





1256 Tutors

Dartmouth University





2113 Tutors

Emory University





2279 Tutors

Harvard University





599 Tutors

Massachusetts Institute of Technology



2319 Tutors

New York University





1645 Tutors

Notre Dam University





1911 Tutors

Oklahoma University





2122 Tutors

Pennsylvania State University





932 Tutors

Princeton University





1211 Tutors

Stanford University





983 Tutors

University of California





1282 Tutors

Oxford University





123 Tutors

Yale University





2325 Tutors