International Business Unit #4 franchising agreements differ from licensing agreements.

May 19th, 2015
Studypool Tutor
Price: $10 USD

Tutor description

Explain how franchising agreements differ from licensing agreements.

Word Count: 529
Showing Page: 1/3
Licensing Agreements can be simple or composite.Sometimes a business gives permission to some other organization to use its intellectual property e.g. patents, copyrights, trademarks, and secret designs etc. this is called licensing agreement. Franchising Agreements are generally more composite compared to Licensing Agreements. Franchising agreement is the rewarding of a right to carry out business in line with the franchise system and apply specific brands and trademarks. Licensing agreements are less expensive than the franchising agreements and also have fewer obligations than the franchising agreements. Licensor should mention the amount of money payable by the licensee to take the license. Initially licensees have to pay small license fee and then gradual license fee payments till the time period mentioned in the licensing agreement. Franchising agreements are more expensive

Review from student

Studypool Student
" awesome work thanks "
Ask your homework questions. Receive quality answers!

Type your question here (or upload an image)

1824 tutors are online

Brown University

1271 Tutors

California Institute of Technology

2131 Tutors

Carnegie Mellon University

982 Tutors

Columbia University

1256 Tutors

Dartmouth University

2113 Tutors

Emory University

2279 Tutors

Harvard University

599 Tutors

Massachusetts Institute of Technology

2319 Tutors

New York University

1645 Tutors

Notre Dam University

1911 Tutors

Oklahoma University

2122 Tutors

Pennsylvania State University

932 Tutors

Princeton University

1211 Tutors

Stanford University

983 Tutors

University of California

1282 Tutors

Oxford University

123 Tutors

Yale University

2325 Tutors