May 20th, 2015
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Washburn University
Course: general
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Factors influencing purchasing decisions of consumers for any one product/brand.10. Comparing promotional strategies of any two competitions in any category.

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H.R. COLLEGE OF COMMERCE & ECONOMICSM.COM.- (SEM-I)MARKETING STRATEGY & PLANSProject TopicsStudents are required to select any one topic from the below:-1. Factors influencing purchasing decisions of consumers for any one product/brand.2. Compare Product Strategies of 2 leading brands (in any category).3. Compare distribution strategies of 2 leading brands.4. Buying influencers of consumers for any product.5. Consumers shopping online from various online platforms.6. Recent Media options used by various markets.7. Internet Marketing8. Social Media Marketing9. Viral Market

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