Introduction of business_model

May 29th, 2015
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3.2.1 Business model a. Market segmentation -Comparing with other major competitors from abroad such as Carrier, Sanyo, Toshiba, National, Panasonic, Hitachi, LG, ... with high-ranking market segment. Reetech brands is in middle – ranking market segment with good quality, moderate price. - The strength of the air conditioner Reetech is capacity from 36,000 to 60,000 BTU (about 40% market share). The remaining products reach 10% market share.

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3.2.1 Business modela. Market segmentation-Comparing with othermajor competitorsfrom abroadsuch asCarrier,Sanyo,Toshiba, National,Panasonic,Hitachi,LG,...withhigh-ranking marketsegment. Reetechbrandsis inmiddle ranking market segmentwith good quality,mode

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