objective of business_model

May 29th, 2015
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Alcorn State University
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Changing Proton’s business model Perodua — which is under the umbrella of Daihatsu and its parent Toyota Motor Corp — has already mapped out a clear strategy. Though known as the second national car project, Perodua is becoming essentially a manufacturing base for Daihatsu for the Asean region.

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Changing Protons business modelPerodua which is under the umbrella of Daihatsu and its parent Toyota Motor Corp has already mapped out a clear strategy. Though known as the second national car project, Perodua is becoming essentially a manufacturing base for Daihatsu for the Asean region. It is Proton, whose biggest problem is the lack of economies of scale, which would have more to worry about. It does not have a strong principal partner like Perodua has in Daihatsu and is saddled with issues of over-capacity, a maturing domestic car market and lagging exports. Perhaps

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