Competition in Healthcare

Feb 3rd, 2012
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Ashford University
Course: HCA
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Describes the different forms of competition that take place among various types of health care organizations, evaluates the benefits and pitfalls of competition in health care and suggests alternatives if competition was not the primary driver of operations in the U.S. health care system, explains the elements of successful competition and the use of competitive intelligence, and describes the influence competition has on the services offered by health care organizations and the choices patients have.

Word Count: 1295
Showing Page: 1/7
The competitive elements currently operating in the U.S. healthcare system are the character of the constantly transforming industry. The increase of the pace of competition within the healthcare system takes place among different organizations. This paper will describe the different forms of that competition among organizations, explain the benefits and the downfalls of competition, offer an alternative if competition was not the main force behind the U.S. healthcare system, define elements of successful competition, explain how competitive intelligence is used, illustrate how competition influences both the services offered by healthcare organizations and the choices patients have.Competition occurs between differing healthcare organizations, such as between hospitals. One phenomena that has been catching on in this category are physicians who feel compelled "to build highly specializedhospitals, diagnostic imaging facilities stocked with next-generation scanners, and same-day surgery centers that have hotel-like touches" (Kher, Dawson & Hylton, 2006), which some traditional hospital view as unfair competition, and in fact blame this for more increases in health care costs. To keep up with these specialized hospitals, some executives are building and aggressively marketing profitable services, such as cancer centers and heart centers, using highly-expensive technology for superior results while passing the extra costs onto patients. Ambulatory Surgery Centers

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