Strategy use by ‘Dienst Facilitaire Bedrijven’ of Tilburg University,

Feb 3rd, 2012
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The purpose of the report is to give an in depth view on the case company ‘Dienst Facilitaire Bedrijven’ of Tilburg University, and formulated a strategy with could improve the current situation.

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Academic ReportDienst Facilitaire BedrijvenDFBExecutive SummaryBackgroundThe report before you is a written account of all actions that have taken place over the last 4 months. This Academic report summarizes 6 Learning Arrangements in regards to Strategy & Communication. LA 1; Introduction to StrategyLA 2; Conducting a Situational AnalysisLA 3; Developing a Strategic DirectionLA 4; Formulating a StrategyLA 5; Implementing a StrategyLA 6; Monitoring & Evaluating Strategic PerformancePurposeThe purpose of the report is to give an in depth view on the case company 'Dienst Facilitaire Bedrijven' of Tilburg University, and formulated a strategy with could improve the current situation. RecommendationsThe main recommendations are; reformulating and reviewing the current mission and vision in addition to setting a strategy in which a niche is filled. Focusing on customer intimacy which follows the slogan; DFB does it, just the way you like it!! DFB will be changing its generic strategy from Cost Leadership to Differentiation Focus.Table of content1.Introduction to Strategy41.1 Strategy42. DFB52.1 Mission52.2 Vision52.3 Values53.Conduction a situational analysis63.1 Situation analysis63.2 SWOT63.3 The 3 C's by Ohmea73.3.1 Corporation73.3.2 Customer73.3.3 Competition73.4 DESTEP73.4.1 Demographic73.4.2 Economic73.4.3 Social83.4.4 Technological83.4.5 Ecological83.4.6 Political84.Formulating a Strategy94.1 Porters generic strategies94.2 Cri

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