Indonesian Values and Knowledge Sharing Behavior: An Extended Model of the Theory of Planned Behavio

Jun 17th, 2015
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Sharing behavior is a central theme in many religion teaching. Sharing involves many things. We may share our thoughts, information, and knowledge with others.

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Indonesian Values and Knowledge Sharing Behavior:An Extended Model of the Theory of Planned BehaviorSabrina O. SihombingBusiness SchoolUniversitas Pelita Harapan, Indonesiasabrinasihombing@gmail.comAbstractSharing behavior is a central theme in many religion teaching. Sharing involves many things. We may share our thoughts, information, and knowledge with others. Sharing is a part of our daily life. One important aspect direct people behavior is values. Values are what people believe that doing something is good or bad. Religion, democracy and harmony are main Indonesian values. This study examines the relationship between Indonesian values and knowledge sharing by applying the theory of planned behavior (TPB). Cross-sectional data was collected from 746 students in five cities in Indonesia: Jakarta, Tangerang, Bandung, Semarang and Surabaya. Structural equation modeling (SEM) was applied to analyze the data. Results indicate that only one out of three Indonesian main values (that is, harmony) influence people attitude toward sharing knowledge. Furthermore, the result of this study confirms the theoretical relations between the TPB variables. The paper provides an analysis of the data, a discussion of the findings and the directions for future research. Keywords: Indonesian values, knowledge sharing, theory of planned behavior 1. IntroductionThere are many ways to share our knowledge. For examples, sharing knowledge can be conducted by communicating with

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