Reckitt Benckiser found distributors unhappy and taken immediate steps

Jun 18th, 2015
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Alabama State University
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The United Kingdom-based company, is In fact a world leader in household cleaning products, and has dominant positions in selected health and personal care categories.With annual sales of over $7.5 billion, operations in over 60 countries and sales in 180, Reckitt Benckiser has experienced sustained net revenue growth of nearly 10 percent over the last seven years. RB in India is known for its range of germ killers and insecticides, it makes product which removes dirt and dust, products which takes care of houses, kitchen and human and their main objective is to keep the consumers’ house, kitchen and bathrooms clean or away from bacteria

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Keeping it close to home Although Reckitt Benckiser Group may not be a household name, but its products certainly are. Look in the kitchen, laundry or medicine cabinet of almost any household in the world and youll see Lysol, Woolite, Frenchs mustard, Electrosol dishwasher detergent, Mucinex, air wick, veet hair remover and, for teenagers, Clearasil acne medicine. Reckitt benckisers products are the biggest enemy of dirt, dust, and insects and today every home which has reckit benckisers products; is safe or free from dirt, dust and the insects The United Kingdom-based company, is In fact a world leader in household cleaning products, and has dominant positions in selected health and personal care categories.With annual sales of over $7.5 billion, operations in over 60 countries and sales in 180, Reckitt Benckiser has experienced sustained net revenue growth of nearly 10 percent over the last seven years. RB in India is known for its range of germ killers and insecticides, it makes product which removes dirt and dust, products which takes care of houses, kitchen and human and their main objective is to keep the consumers house, kitchen and bathrooms clean or away from bacteria The company manufactures products related to several categories which include dishwashing, fabric care, surface care, health care, home care, personal care product

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