case study Life Insurance

Jun 21st, 2015
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Alabama State University
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In India, Life Insurance sector plays a major role in savings of a person. There are many players in life insurance sector and LIC is the leading as it has roots in India from more than 50 years. To purchase any thing in this world a customer has his/her own choice of preferences. The project study of ING Vysya unit linked as a part of financial planning.

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Chapter 1AbstractObjective Review of literature Introduction ABSTRACTIn India, Life Insurance sector plays a major role in savings of a person. There are many players in life insurance sector and LIC is the leading as it has roots in India from more than 50 years. To purchase any thing in this world a customer has his/her own choice of preferences. The project study of ING Vysya unit linked as a part of financial planning.The aim of study is to examining a clients personal situation, financial resources, financial objectives and financial problems in a comprehensive manner, monitoring the plan performance to take corrective action as necessary to assure that results match the plan projections. So this study is also intended to find whether people are aware of ING Vysya Life Insurance.The method of study is market research with structured questionnaire consisting of multiple choice questions. The sample is 100 collected from persons having Life Insurance Policy.The Private Insurance companies are also able to create brand value and trust in customers. So they have only 42% (approx.) market share in Life insurance sector. OBJECTIVEExamining a clients personal situation, financial resources, financial objectives and financial problems in a comprehensive manner.Developing an impartial, integrated plan to utilize the resources to meet objectives and solve problems, taking the steps to implement that plan once approved b

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