RESEARCH PROJECT REPORT ON COMPETETIVE ANALYSIS BETWEEN VODAFONE & AIRTEL

Jun 21st, 2015
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Gone are the days when people were very unsure about the future and hardly cared about it in terms of technological development. But the situation has changed now. In the new millennium, people often feel a growing uneasiness about the future. Certainly many countries today are chronic high unemployment, a persistent deficit of economy and gradual deterioration of purchasing power.

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RESEARCH PROJECT REPORTONCOMPETETIVE ANALYSIS BETWEEN VODAFONE & AIRTEL Towards partial fulfillment ofMaster of Business Administration(Affiliated to UGC, LUCKNOW)Guided by: Submitted By:Mr. K . C. Balodi VIPIN PRATAP SINGH 2nd SEMESTER2009-2011 Department of Management AMITY SCHOOL OF BUSINESSLUCKNOW TABLE OF CONTENTS. No. Title 1- Preface2- Acknowledgement3- Declaration4- Objective of the research5- History of vodafonei. Vodafone plans ii. Vodafone tariffsiii. Vodafone rates6- History of Bharti Airteli. Airtel plans ii. Airtel tariffiii. Airtel rates7- Research Methodology8- Place of the Research9- Retailer Analysis10- Advertisement Analysis11- Customer Analysis12- SWOT Analysis13- Sample Questionnaires14- Bibliography15- ConclusionPREFACEGone are the days when people were very unsure about the future and hardly cared about it in terms of technological development. But the situation has changed now. In the new millennium, people often feel a growing uneasiness about the future. Certainly many countries today are chronic high unemployment, a persistent deficit of economy and gradual deterioration of purchasing power.Nation is passing through a phase of rapid transform

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