THE RONDELL DATA CORPORATION CASE STUDY

Jun 21st, 2015
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The importance of both organizational design and culture are evident in analyzing the case study of the Rondell Data Corporation. By exploring the background of the problem, information regarding organizational functioning, the impact of organizational culture on the strategy and success of the company.

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Rondell Case Study1Running head: THE RONDELL DATA CORPORATION CASE STUDYThe Rondell Data Corporation Case StudyRuss Joseph Ricky SethiBonnie VanKampenMichelle WoodleyUniversity of Southern CaliforniaRondell Case Study2The Rondell Data Corporation Case StudyThe importance of both organizational design and culture are evident in analyzing the case study of the Rondell Data Corporation. By exploring the background of the problem, information regarding organizational functioning, the impact of organizational culture on the strategy and success of the company, and problem identification, recommendations can be offered. Possible solutions to the current dilemma at Rondell Data Corporation will provide an increased understanding of the role of organizational structure related to the improvement and overall performance of a company.BackgroundBob Rondell started the Rondell Data Corporation in 1920. The basis for its inception was Rondell's invention of several electrical testing devices, while on staff as an engineering faculty member of a large university. In 1947, the company entered into theradio broadcasting equipment market. By the early 1960's, the company had increased its business to include data transmission equipment. The company had a reputation of being a source of high quality innovative designs and described itself as being able to "convert problems to solutions" in their sales brochures. By 1978, two m

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