“A Case Study On Aesthetic And Ergonomic Considerations In Four Wheeler (Aston Martin DB9) Car ”

Jun 21st, 2015
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Alaska Pacific University
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The Aston Martin DB9 is a car that creates a physical ache of envy. It's effortlessly beautiful, still reasonably rare and is a car that's far from an obvious choice. All of these factors have boosted its desirability and make well looked after used examples worth tracking down.

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QUANTITATIVE TECHNIQUES IN BUSINESS CASE STUDYSubmitted by:TULIAO, Maria Athena E. Submitted to:Prof. Febre1. Case Study of Air Conditioner Market INRODUTION OF THE CASEThe Case study is about Indian Air conditioner Industry. Some brief of the Indian consumer durable industry. The total market size is of around Rs.250,000 million. The Home Appliance Industry size is around Rs 87,500 million. Among them Refrigerator contribute the largest share of Rs 38000 million. followed by room air conditioners at around Rs 27,500 million. And washing machine at Rs 14,000 million.Among them Air conditioner Industry enjoys the highest growth of 20% per year. Due to reduction in excise duty and a decline in import duties narrowed down the gap between organized and unorganized sector.The Share of Unorganized market was 70% in 1980 has dropped down and is now 25%. Increasing in the disposable income and change in the life style are the major factors that supports the demand of the air conditioner industry.The graph shows the market Share of the air conditioners in the different segments.The another graph shows the market share in the different region in IndiaHere the air conditioner in Organized and Unorganized Sector in windows and Split Air conditioner market share is given below.Major Players in the MarketAn Increase in the market has allowed various major players to participate in the race for maximizing their own market share . Bl

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