Shattered - Inside Hillary Clintons Doomed Campaign
Amie Parnes and Jonathan Allen
Contributed by Marshall Raine
Chapter 8
Summary

In this chapter, the authors talk about the cost of underestimating Sanders. Clinton thought that she had organized a campaign capable of zooming through all the primaries. After all she has done to attempt to correct the mistakes from 2008, she still faced a brutal slog in New Hampshire (Allen and Parnes 112), where she defied her own instincts by failing to take shots at Sanders. Now, she was beatable, and he was the comeback child. Clinton lost the New Hampshire primary by 22 points to Sanders, which was quite a boost to him and his team. The loss made her angry and somewhat demoralized (Allen and Parnes 117). However, she chose — and was able — to conceal her emotions because she did not want her team to lose their focus. Eventually, the team had read the news of a staff shake-up, with others heard it from The Rachel Maddow Show on MSNBC. Nobody knew what the loss meant for them, but Clinton wanted everyone to understand that they were highly appreciated, even in defeat (Allen and Parnes 124).

Analysis

At the beginning of the chapter, the authors present a picture of how Clinton was a total stranger, even to the people she thought who knew her.  Many voters, especially those in the countryside, thought she lacked honesty. She had been in the public eye for twenty-five years, and yet she did not open up to the people. The authors assert how this could be the reason why her campaign strategies were not working: those people who voted for her only did so because they thought she understood the policies, and not because she could be trusted. The campaign should have been focusing on making the voters see her as human, someone who is easily approachable — but, instead, it was focusing on other things. This is primarily why she lost the New Hampshire primary to Sanders.

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