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The 48 Laws of Power
Robert Greene
Contributed by Jack Shields
Content
Overview
Context
Chapter Summaries
Chapter 1
Chapter 2
Chapter 3
Chapter 4
Chapter 5
Chapter 6
Chapter 7
Chapter 8
Chapter 9
Chapter 10
Chapter 11
Chapter 12
Chapter 13
Chapter 14
Chapter 15
Chapter 16
Chapter 17
Chapter 18
Chapter 19
Chapter 20
Chapter 21
Chapter 22
Chapter 23
Chapter 24
Chapter 25
Chapter 26
Chapter 27
Chapter 28
Chapter 29
Chapter 30
Chapter 31
Chapter 32
Chapter 33
Chapter 34
Chapter 35
Chapter 36
Chapter 37
Chapter 38
Chapter 39
Chapter 40
Chapter 41
Chapter 42
Chapter 43
Chapter 44
Chapter 45
Chapter 46
Chapter 47
Chapter 48
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Chapter 13
Summary

Law Thirteen: When Asking for Help, Appeal to People’s Self-Interest, Never to Their Mercy or Gratitude

Analysis

Where a person needs the assistance of others, he should not remind the individual of his past assistance or past actions that he has done before. Doing so may only end up making the person seeking help seem weak (Greene 95). A person, therefore, needs to look for how the other party is also likely to benefit from the assistance he will offer. The benefit that the assisting party will gain needs to be emphasized more than the rest. The person will be more willing to help, owing to the benefits realized. An instance is provided where a powerful family, the Poggios started a conspiracy to remove Castruccio Castracani from power when he was away from Italy. One member of the family, Stefano, quelled down an in-fighting that ensued and return the town to normalcy.

When Castruccio Castracani came back, Stafano approached him and asked him to forgive his family for what it had done (Greene 96). He told the ruler that he had managed to quell the fighting and returned peace to his kingdom. For that reason, the king needed to spare his family.  However, Castracani went ahead and imprisoned and later on executed all the members of the Poggio family, including Stefano. It is evident that Stefano had only appealed to the mercy of the ruler.

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