The Art of the Deal
Donald Trump

by contributor

Jack Shields

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Context

Historical Context

The Art of the Deal is a book credited to an American businessman, Donald J. Trump and a prominent journalist, Tony Schwartz, published by Random House in 1987. The book is centered on the life story of Trump as a child in Jamaica Estates, Queens. It also presents part of Trump’s early life while still working in Brooklyn before moving to Manhattan (Gupta 2). Donald Trump manifested as one of the most prominent entrepreneurs due to his reality TV persona along with his various controversies and disagreements with other people as a result of his strong and sometimes offsetting personality. Regardless, Trump was able to leverage his understanding of his relative positions in many unfavorable situations to formulate and execute on deals resulting in the greatest net gain to himself, allowing him to attain the wealth he has today.

The book delivers a reliable blueprint from Trump's personal experience to help readers understand the dynamics of making a successful deal (McConnachie 191). Trump's book is an exploration of the mind of a brilliant businessman. The book demonstrates how Donald Trump was able to made a lot of money in business by executing nice deals completed by himself. In the book, Trump, who happens to be a co-author, states that, “I’ve got enough, much more than I’ll ever need. I do it to do it. Deals are my art form” (Trump & Schwartz 1). This is meant to introduce the reader to the general message being delivered on how Trump has mastered the art of making money and wishes to share the insights with others who may be interested. The Art of the Deal emphasizes a number of astonishing insights into the nature of attracting money and success. The book talks about the business seminars and diverse approaches that Trump took to apply noble corporate practices, and to acquire his desires at any price he wishes

Trump is portrayed as brilliant guy and always knows how to get the right people to do the right jobs at a given time and can be highly demanding when it comes to serious business. In the book, the authors show people how things should work in the business world (Trump & Schwartz 10). Trump’s tactics towards the business are tremendously direct as he shows people how to approach things. Moreover, his certainty that nothing is impossible leads him to believe that the art of business follows one straightforward formula; “buy at low price and sell at high price” (Trump & Schwartz 11). The writing of the book condensed to present ideas in a straightforward manner, inspiring the reader. The authors show that Trump has a lot of self-esteem and a stimulating stage appeal. Trump outlines eleven steps to success in his book; he intends to break down the rationale for each of those steps and share the value of these steps with his readers.

Author’s Biography

Donald Trump was born in New York as the fourth child of Steve Trump and Mary Ann Macleod in 1946. Trump joined New York Military Academy at the age of thirteen in upstate New York and later joined Fordham University (Gupta 3). In 1971, he started working at his father’s small-scale real estate company until when he was able to start his own business. He is a man who believes that balancing courage, attentiveness, and elevation with patience is the key to accomplishment in any business. Trump became successful because he offered to purchase units even before they were known in the market (McConnachie 70). A key to comprehending his success is that he truly likes managing whatever seems complex as he believes that life is about ups and downs and attaining goals with the excitement of accomplishing them. Apart from being a businessman, Trump is also a renowned TV persona and author of many books such as Think Like a Billionaire, The America We Deserve, How to Get Rich, and many more. Trump published the book, The Art of the Deal in 1987. The book received a lot of attention during his 2016 presidential run as he became more popular in America and the entire world.

In the book, The Art of the Deal, Trump has provided a methodical tactic to clarify the “art of dealing” (Trump & Schwartz 13). In the beginning, Trump gives us an understanding of his life, and he clarified the main features in making a deal. Some of the chapters talk about his past, and the rest of them tell us about all the deals he had made in his life. The book is presented in an autobiographical manner with every chapter covering a huge “deal” in his life (Gupta 6). The first sections portray his history and that of his family. The later sections show how his father presented him to the world of real estate (Trump & Schwartz 10) 5). Every chapter talks about a diverse range of deals made by Trump most of which were generally completed in the 1970s-80s.

The initial sections of The Art of the Deal start by explaining Trump’s past life. In this regard, we can understand his progressive working habit and how he runs his business and his life. The larger part of the book is devoted to discussions about Trump’s triumphs in Manhattan from the beginning as an unfamiliar inventor and how he attained superstar standing as an entrepreneur (McConnachie 121). The book also sketches Trump’s frequently disliked choices, like filling half of one of his constructions with the dispossessed while waiting for occupants to surrender their contracts (O'Brien 90). Furthermore, the book demonstrates Trump’s capacity for competence by attaining the Wollman Rink construction from the town and concluding the development before the deadline and costing lower than it was initially planned (Trump & Schwartz 71). It also demonstrates his entrance into the casino business in New Jersey and the Atlantic City. Perhaps this book is at its best in its debate of Trump Fortification: The Tiffany Location, which is his largest love and perhaps most noteworthy investment having been money-making even before the construction’s completion. The book also discusses how Trump’s occupation as a real estate designer in the '70s and '80s generated his style to business and management. It also demonstrates why, in his opinion, his deal-making in New York City is a tiny description of how he would approach America (Trump & Schwartz 227). Even if there is still much to learn regarding Donald Trump’s management style, the climaxes he picked from his early profession delivers a variety of insights into his tactics of making deals.

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